Entries by Sandeep

Interactive Marketing in India: 5 Important Trends for the Future

Let’s start with some examples: Example: 1 Not using the intended recipient’s name Example: 2 Bragging about your client list without bothering to tell THIS client how you can help them Example: 3 Text-heavy email with no personalisation and a difficult to find Call to Action These are all great examples of what Interactive Marketing […]

All you need to know about the booming career of CFP in India

What is CFP? CFP stands for Certified Financial Planner and it refers to the professionals who possess the expertise to help clients with their investment decisions and taxation, while they also advise on the selection of insurance policies and retirement plans. In India, the CFP certification is awarded by the Financial Planning Standards Board of […]

9 Skills You Need To Be A Successful Accountant

There are a plethora of opportunities available for both entry-level and experienced in the field of accounting. But as the way of business is constantly evolving, so is the accounting profession and as such if you want to land the role of your choice and achieve success, then you will have to acquire the most […]

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Everything you need to know about Managerial Finance

What is Managerial Finance?  Managerial finance is a mixture of managerial skills with corporate finance understanding. This branch of finance deals with financial techniques likes understanding and analyzing financial statements by using methods like trend analysis and comparative analysis. The primary focus is on maximizing profits and improving the company’s performance. Key concepts of Managerial […]

What is Blockchain

In recent times, there is a huge debate going on about the validity of cryptocurrencies and how it can replace the currency we are using today. Interestingly, the entire idea of cryptocurrency is built on the concept of Blockchain technology. Well, we can choose to remain oblivious about Blockchain technology currently, but I believe it […]

STEP-BY-STEP GUIDE TO BECOME AN SEO EXPERT

Do you think that becoming an SEO expert is a daunting task or that SEO is a hard thing to learn? Well if the answer is yes, then you are not the only one to think that because most of the small business owners find the concept of SEO very confusing. The situation becomes more […]

8 ULTIMATE MYTHS ABOUT MACHINE LEARNING

In today’s world, there is a huge buzz going around machine learning and, to be honest, a large number of people discuss it without even knowing what exactly machine learning is. Therefore, there are many myths built around the concept of machine learning and how it works. So, this article will help you to understand […]

8 Useful tips to build an impressive LinkedIn profile

It is beyond doubt that LinkedIn is a very effective professional tool that eases the process of networking. But it is not an easy task to distinguish yourself from the 575 million other users who are also trying the same. However, there are a few small improvements that can create a big impact on your […]

9 Top Project Management Tools for Digital Marketing Agency

If you are part of the digital marketing industry, then you will know how difficult it is to cope up with the constant changing patterns such as changing trends in marketing strategies or changing customer preferences. As a digital marketer, you need to stay ahead of the game by keeping yourself updated with the rapidly […]