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Whether you are a budding entrepreneur, a young executive in an MNC, a corporate trainer or a self-employed professional, it is important to be connected to individuals with congruent professional goals or similar sphere. In short, the ecosystem wherein you are surrounded by people who can contribute to your career and vice-versa. Networking has gained […]
March is usually a frenzied month for the corporate sector. Long hours in office, endless trips to banks, numerous discussions with tax consultants & chartered accountants and completion of all the business commitments summarizes the March madness. It will all end today. A lot has happened in the corporate landscape in India this financial year. […]
Cambridge Analytica is quite in news, but for all wrong reasons. Mass data theft from Facebook for illegal purposes by this company, has highlighted the grey areas of data analytics. Big Data is actually big! But is it big enough to defy the basic norms of ethics? Not really. However, incidents like this make us […]
We are nearing the end of March and most of us are busy running to tax consultants for the last minute investments. Someone said death and taxes are inevitable. We tend to get very jittery when it comes to taxes. For us a tax consultant is saving grace who helps us plan things and save […]
It is quite an established fact that technology is changing the face of finance. In our previous post we have seen how Big Data and analytics have become an integral part for a finance professional. The union of Finance and Technology has formed an altogether a different sector called the Fintech. The Indian Fintech software […]
As an upcoming digital marketer have you been hearing the term ‘Content Marketing’ all over the place and wondering what the fuss is all about? Content, you may say, is obviously needed in marketing – so what’s new? Nothing actually. The exact term ‘Content Marketing’ came into existence only in 1996, but the idea that […]
Manisha was relaxing on a weekend at home when her phone beeped thrice. Thinking it to be regular messages from friends, she grabbed the phone. But what she saw left her aghast!! Purchases worth Rupees 50,000 had been done against her credit card in three transactions. She immediately checked her wallet and found her credit […]
“Numbers have an important story to tell. They rely on you to give them a clear and convincing voice.” –Stephen Few If you thought critical business decisions are based on data and other quantitative factors, you are far away from the truth! The best decisions are taken when numbers meet logic, reasoning and emotions. But the […]
“Jack of all trades, master of none” is a proverb most of us use while pointing out at someone good for nothing. But today it pays to be a Jack of all trades. This is an age where a professional needs to have multi-dimensional skill sets to survive. That said, the importance of specialization hasn’t […]
1,209,600 new data producing social media users each day. More than 4 million hours of content uploaded to Youtube daily. 4.3 billion Facebook messages posted every day! 67,305,600 Instagram posts uploaded each day Source: IBM Marketing Cloud study Aren’t these numbers mind-boggling? Such humongous amount of data generated on various digital channels can become great food […]