e-commerce

How Digital Marketing is helping E-commerce to Grow

Nowadays, digital marketing has penetrated into every field. The primary reason behind this phenomenon is that business processes are evolving very quickly and there are a lot of experimentation and changes done in the industry. We are getting…

Top 5 Digital Marketing Trends in 2018

  Digital Marketing has changed the whole face of marketing. With the extension of modern technologies and dominance of Digital Marketing, businesses are slogging to match up with the pace. As the maximum amount of information is…
Subscription boxes The newest offering from e-commerce intro
, , , ,

Subscription Boxes: Artificial Intelligence Meets E-Commerce

A good blend of Artificial Intelligence and e-commerce, anyone? Well yes, Subscription Boxes are here to stay! Take a quick read on the newest trend, thanks to Artificial Intelligence and e-commerce.. Who doesn’t love surprises? Imagine…
Mobile phone ecosystem: A hot employment generating hub for Indians
,

Mobile phones ecosystem: A hot employment generating hub for Indians

  The next time you walk into a mobile phones showroom and check for the manufacturing location while buying a phone, don’t be surprised to find most of them in India. Yes, India is now the world’s second-largest producer…
Evolution of Content Marketing in India and the way forward

Evolution of Content Marketing in India and The Way Forward

As an upcoming digital marketer have you been hearing the term ‘Content Marketing’ all over the place and wondering what the fuss is all about? Content, you may say, is obviously needed in marketing – so what’s new? Nothing actually. The…
, , ,

Why Data Analytics is a crucial element in Digital Marketing?

1,209,600 new data producing social media users each day.   More than 4 million hours of content uploaded to Youtube daily.  4.3 billion Facebook messages posted every day! 67,305,600 Instagram posts uploaded each day Source:…

Trending Social Media Tips to keep your followers Happy!

“Every business needs to move with the times... else they’ll get left behind!” In this article, we share trending social media tips to keep up the engagement with your followers and have a flourishing social media presence. You…

Iconic Case Studies in Digital Marketing – Part II: Coca Cola’s Digital Campaigns

Over the years, Coke has earned itself a kind of a ‘rock star’ image where its use of digital media in marketing is concerned. How so? Through innovative, fun, young and trendy branding campaigns across almost 80 countries with digital…
,

THE ROAD AHEAD: Career Paths for Freshers in Digital Marketing

Imagine, this is your last day in class; you’ve completed the Digital Marketing course and are now ready to take on new challenges in a real workplace. What’s your day likely to look like? Can you visualize what you would be doing…
social media buzz
,

5 Social Media Buzzwords to Focus on in 2018

Social Media is making some noticeable buzzes! Let's explore.. Marketers – are you ready for 2018? If you’re a Proschooler, I should be hearing a resounding YES at this point! If you’re not, well – 2018 may be the time you…