About the PGCM Digital Marketing course
With $786 Bn projected to be spent on digital marketing by 2026, there are and there will be plenty of jobs. To get in, you need to get shortlisted and then crack the interview.
Proschool’s Digital Marketing program enables you to earn an AICTE approved qualification which makes your resume stand out among myriad of certifications. When you learn from industry experts, study in active mode with real life cases, you are well equipped to sail through the interview. The program is conducted in association with All India Management Association (AIMA). AIMA is the national apex body of the management professionals in India. AIMA would conduct the PGCM examination and award the certificate. Students desirous of earning PGDM (equivalent to MBA) can continue to complete the 2nd year with AIMA, anytime in the following five years.
Learn real-life skills like SEO, SEM & SMM
Run and learn from live campaigns
Option to complete your MBA degree within 5 years
Certifications from Google, Facebook, HubSpot and more
Earn your course fee in the 2nd year itself
Tools & Platforms You’ll Learn At Proschool
PGCM Digital Marketing Curriculum
|TERM I||TERM II|
|Data Analysis in Excel||Introduction to Digital Marketing|
|Business Statistics||Website design & SEO|
|Visualization with PowerBI||Search Engine Marketing & Social Media Marketing|
|Introduction to IT Systems||Creating creative communication|
|Business Communications||Web Analytics and performance|
|Marketing Management||Trends in Digital Marketing ; Lead nurturing & remarketing|
Examinations & Certifications
After the successful completion of your course and passing AIMA’s exams, you will receive 2 certifications.
- AICTE Approved PG Certificate in Management
- NSDC certification
We recommend students to earn the following external certifications to make their resumes more attractive to potential hirers
- Google Digital Garage
- Meta Associate 100-101 Certification
- HubSpot Content Certification
- Google Digital Studio
- LinkedIn ABM Foundations
The Proschool Edge
Why Students Love Proschool
At the sight of it, IMS Proschool’s Digital Marketing Specialization appears to be a superb structure. This seems like an excellent base for someone keen to pursue a career in digital marketing or already part of the industry but looking to expand his knowledge horizon.
My experience with Ims Proschool Navi Mumbai was great. Trainers have deep knowledge, about digital marketing. Best place for digital marketing.
Very good service. Top notch faculty and classrooms .A different approach for the digital marketing course offered, covering each session with live practice.
“Classes from IMS Proschool for ACCA F8 exam enriched my technical and fundamental skills. All concepts and doubts cleared in a timely manner. Faculties are very much supportive and ready to help at the ground level to make sure that students feel comfortable and confident before writing an exam. I have learnt all the tricks and shortcuts to solve the problems effectively.”
“I’m currently doing ACCA with IMS Proschool. The teaching faculty is very good. The office staff are also very helpful.”
Who Can Enroll In Proschool’s PGCM?
Any graduate who has or will complete graduation before December 2022.